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4 September 2025

How TravelHub Users Travel: Couples, Families, and Solo Travelers — New Trends

The TravelHub team is pleased to share fresh data on how and where our users are traveling today. We closely monitor travel trends to offer itineraries that best meet your expectations—and here’s what we discovered.

Couples show the highest level of activity, making up 55% of all travelers on the platform. Romantic getaways remain the most popular travel style, which is hardly surprising—Maldives, Thailand, Bali, and Hainan continue to inspire shared adventures and intimate experiences.

Family trips also constitute a significant portion—30%. Families with children typically choose destinations that combine comfort, safety, and a rich itinerary: Georgia, Turkey, Egypt, and Hainan have become true favorites among our family clients.

Solo travelers make up 10% of the TravelHub audience. We are witnessing growing interest in independent itineraries, cultural discoveries, and personal experiences. Italy, Spain, France, China, and Vietnam are the most frequently chosen destinations for those embarking on journeys alone.

Less than 5% of users travel in groups of three or more. This indicates that individual and intimate travel experiences are becoming increasingly popular.

We are grateful to everyone who chooses TravelHub for their journeys. These figures help us better understand your needs and create offerings that inspire. Keep discovering the world with us—we are already preparing new itineraries that are sure to amaze you.

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